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GB/T 29186.2-2021 English PDF (GBT29186.2-2021)

GB/T 29186.2-2021 English PDF (GBT29186.2-2021)

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GB/T 29186.2-2021: Evaluation of brand value elements -- Part 2: Tangible elements
This Part of GB/T 29186 specifies the basic requirements, evaluation index system, index measurement, result calculation for the evaluation of tangible elements of brand value. This Part applies to various entities to carry out evaluation of brand value elements, brand evaluation and brand management activities.

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